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IBTM Wired day two concludes digital experiences are key

IBTM’s virtual event, IBTM Wired, closed out its second day discussing the importance of digital platforms to the next stage of the events industry’s recovery.

Speakers on day two of the event included: Abi Cannons, global innovation success manager, Reed Exhibitions; Tess Vismale, CMP, DES, chief event executioner, event technologist, isocialx; Rachel Stephan, founder, Snoball Events; and Linda McNairy, VP Americas, American Express Meetings & Events.