Is the north the UK’s new go-to destination for tourism and events?
Data from a new report by ConferenceLeeds and Visit Leeds show that the city welcomed 29 million tourism visits in 2017.
The STEAM report measures the economic impact of the tourism industry across destinations in the UK, and it registered a 6.3% increase in visits to Leeds over the previous year of 2016.
A number of high profile events are coming to Leeds in 2019, which the city hopes will continue this upwards trend of tourism. The Cricket World Cup, UCI World Championship Cycling and Yorkshire Sculpture International are all upcoming.
Leisure tourism visits were estimated to have generated £1.74bn in 2017, an increase of 6.4% compared to 2016. The tourism industry plays a vital role in supporting more than 20,000 full time equivalent jobs in the city.
Judith Blake, leader of Leeds City Council, said: “We are extremely proud and feel very fortunate to know that we live and work in a leading world-class European city and its excellent to see that these figures show more people coming to Leeds to see this for themselves.
“We have a fantastic reputation for being a welcoming city and for hosting world-class events that people come from far and wide to enjoy.
“Tourism like this has a significant impact on the Leeds economy, helping to create and sustain jobs for people who live here, to ensure the city remains one of the most sought after visitor destinations in the UK.”