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Malmo

Edinburgh to host European Cities Marketing Spring Meeting

Edinburgh has been awarded host status for the European Cities Marketing (ECM) Spring Meeting in February 2019. 

ECM is an association for tourism organisations, which aims to promote competition and performance in the tourism sector between leading European cities. 

Its 2019 spring event will see around 175 senior destination leaders assemble to debate topical issues relevant to tourism in Edinburgh, such as destination management and future travel trends.

Marketing Edinburgh, a group who are dedicated to promoting Edinburgh to the world, will liaise with the core ECM team to deliver the event and develop a compelling programme under the over-arching theme of ‘Eventful Cities’, exploring the relationship between city development and events.

ECM
The ECM General Assembly in Malmo, June 2018

 

John Donnelly, CEO of Marketing Edinburgh, commented: “The annual European Cities Marketing Spring Meeting is a huge opportunity for host destinations to showcase their city to key industry players, so we’re thrilled to be welcoming the meeting to Edinburgh for 2019.

As a member of the ECM we understand the multiple benefits and opportunities this event presents for a city so its great to see local support from our key partners. Without them, this wouldn’t be possible.”

Dieter Hardt-Stremayr, president of European Cities Marketing, said: “Edinburgh is one of Europe’s leading destinations so it was really only a matter of time before we brought our annual meeting to Scotland’s capital city. We want to showcase the beauty and history of Edinburgh to our delegates as well as the expertise in the festival scene.”

The ECM 2019 meeting will take place at the Sheraton Grand Hotel & Spa Edinburgh from 13-15 February 2019.