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Virtual Event of the Year awards ceremony

Corporate Events launches virtual event studio

Swindon-based event production agency, Corporate Events, has announced the launch of its Virtual Event Studio in March 2020.

Corporate Events said the reason behind the move was to "provide clients with a flexible and engaging alternative to live events", and "to ensure they were present as a business during an unprecedented time".

Head of events, Laura O’Bree said: “We all know that more than ever, event strategies need to be more flexible than face-to-face and more engaging than live streaming alone. That’s why we’ve created a secure and immersive space for clients alongside our creative design studio to provide the all-important creative content that’s vital for any online event.”

Pre-Covid-19, Corporate Events provided event production and live events experiences, as well as creative design.

Managing director, Andy Ashley said: “Virtual events are not new to us, we have always provided this service for clients. However, due to Covid-19, our industry has had to adapt in ways we never thought.

"When designing the space, we knew safety, flexibility and cost were key, as well as the option to customise elements such as lighting, furniture and AV. For example, we can host a formal awards ceremony or a more relaxed presentation with more comfortable seating such as sofas and coffee tables for more informal Q&A or panel sessions.

“We’re aware a number of pilot events taking place such as the behind-closed-doors cricket events recently hosted at Lancashire Cricket Club, which included welcoming international visitors in its bio-secure environment. But there is still much apprehension around live events as we are hearing from our clients. For now, we must continue to be adaptable, support our clients and overall hope that the Government gets behind the UK’s £70bn events industry.”