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Clive appoints Darren Kerr to head of creative services

Agency Clive has announced an addition to their senior leadership team, with international experiential expert Darren Kerr joining as head of creative services.

Kerr has built an impressive portfolio of live experiential marketing clients drawn from the UK, USA, Asia and Australia. Brands he has worked with include Microsoft, Huawei, Alibaba, EMC, Oracle, Prudential, Bloomberg, Jaguar Land Rover, Mercedes Benz, Ford and Audi.

Clive say they help brands ‘communicate: live’, describing themselves as a live brand communications agency with a specialism in B2B marketing events. They boast clients such as Facebook, Instagram, LinkedIn, BP, Honda, PlayStation, EE and Slack.

As part of Clive, Darren will be spearheading the agency’s strategic creative offering. Talking about his new Role, Kerr said: “I am absolutely delighted – beyond delighted - to be joining Clive, an agency I’ve held in high regard for a number of years for not only their iconic creative approach and high standards of delivery – but also the Clive team’s high care factor that they always bring to everything.

Commenting on the appointment, Clive director Sean Doyle said: “Darren has worked with some of the world’s most exciting brands over the last twenty years, which has allowed him to achieve a number of ‘firsts’ in the world of experiential and incentives, as well as being recognised with a whole host of international awards.

“He brings such gravitas in experiential strategy and creative leadership to the business, I am delighted to welcome him to the team and very excited for the future.”