Isla launches sustainability framework
Event sustainability group isla has launches proseed, a framework for delivering sustainable events.
The free framework provides a tool package comprised of information, guidance, resources and actions to allow event teams to practically deliver sustainable events.
Anna Abdelnoor, Co Founder, isla, said: “Sustainability can feel like a complex topic and maybe people find it difficult to know where to start. proseed solves that by being clear, action-focused and practical.”
“Both our members, and the wider industry, have consistently asked for a way to benchmark sustainability performance, because tracking and comparing progress is crucial to making improvements. proseed provides that as an easy-to-use resource and is being developed to include a scoring system which will provide transparency and accountability across a full event life cycle.”
The framework has been tested by 30 isla members and has contributions from: event energy experts, Zap Concepts; The Sustainable Restaurant Association; circular economy and behavioural change experts Sustainable Sidekicks; WRAP; and Ecolibrium, a specialist charity set up to tackle travel impacts within events.
Sean Stanley, Channel 4, one of isla’s corporate members, said: “At Channel 4 we’ve committed to becoming net zero carbon by 2030. proseed is incredibly useful for us because it allows us to translate our climate goals into practical steps that can be implemented by all our event agencies and suppliers, helping us to make the progress we have committed to”.