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Pure Engagement: creative communications and the customer experience

This session from Pure Engagement sees panellists discuss how companies can navigate the ‘next normal’ in creative communications and adapt to the next level of customer experience.

The panel looks at topics including how companies can bring back confidence in events for the year ahead, how to build customer relationships in a continually changing landscape and the rise of the live streamed customer buying experience.

The panel comprises of Rob Sinclair Barnes, global brand director; Richard Brooks, global head of sales for Stichd; Christianne Beck, head of events at Clearleft; and Nikki Clare, head of events and client service for Hearst UK.

Conference News editor Martin Fullard hosted the session.