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networking

Swapcard expands into the UK at International Confex

Swapcard, an event networking platform powered by artificial intelligence, is expanding into the UK at International Confex.

The technology makes use of AI for smart matchmaking, putting delegates into contact with others from similar fields, with the aim of facilitating meaningful encounters.

It will be exhibiting at the show, which takes place in London Olympia from 26-27 February.

Swapcard currently has over 700,000 users and a presence in 42 different countries. The company is based in Paris, but is looking to expand its offering to the UK.

Swapcard CEO Baptiste Boulard commented: “Event organizers are more tech-savvy than ever, which means there's also more competition. But there’s not enough education or information on what can be done with tech.

"We provide one event app that includes matchmaking and lead capture for exhibitors. Having an event app and matchmaking in a single solution increases the adoption rate by 35% when compared to using different platforms.

“Once the event is over, the organizer is provided with deep stats on usage, connections made and leads captured, which helps them learn how they can evolve for their next event.”