IMEX launches Sustainable Exhibiting Pledge
IMEX Frankfurt, organised by the IMEX Group, has invited exhibitors at the show to make a Sustainable Exhibiting Pledge as part of its commitment demonstrating best practice in sustainability.
Carina Bauer (pictured), CEO of the IMEX Group, said: “Our approach to sustainability is to lead by example, to encourage others to aim higher and to shine a spotlight on key industry campaigns. This year I’m inviting exhibitors to make a sustainable exhibiting pledge, to implement three simple green initiatives to help reduce their environmental impact at the show. A list of ideas on how to do this features in our IMEX in Frankfurt 2019 Sustainable Exhibiting Guide.
“We’re asking everyone in the global meetings industry to imagine a new beginning: to ask what if we all really committed to cutting down waste?
“We’ve continued to improve our own sustainability performance at both of our shows each year and we’re proud to say that our Frankfurt show is now 100 per cent hydro-powered. Thanks to our waste donation programme plus the responsible recycling systems at Messe Frankfurt, we now send zero waste to landfill. This is virtually unheard of in the exhibition business.
“Our work to reduce and recycle more waste generated by both exhibitors and visitors is explained in our first ever IMEX in Frankfurt sustainability report."
Learning about sustainability will feature prominently in the show, including its first ever Sustainability Policy Roundtable.
IMEX Frankfurt takes place at Messe Frankfurt on 21-23 May 2019.