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IMEX forum minds the gap between political world and meetings industry

The ‘Legacy of Positive Policy Making’ will be at the centre of debate at this year’s IMEX Policy Forum. Organisers are hoping the forum, set to take place at the InterContinental Hotel Frankfurt on Tuesday 15 May, the first day of the trade show, and will bring together up to 40 policy-makers from national and regional governments to meet with up to 80 leading meetings industry professionals.

The IMEX Policy Forum is a rebrand of the annual IMEX Politicians Forum and the 2018 agenda has been specifically designed to explore how to bridge the ‘partnership gap’ that exists between governments, national and local, and the meetings industry.

After a visit to the IMEX exhibition in the morning, delegates will start the afternoon with a national government discussion in collaboration with the United Nations World Tourism Organisation (UNWTO) chaired by Nina Freysen-Pretorius, president of the International Congress & Convention Association (ICCA) as well as a workshop led by professor Greg Clark CBE, designed to explore the evolution of cities in the meetings industry. The workshop is specifically targeted for local, municipal and regional policy-makers and destination representatives.

To launch the open forum, the centrepiece of the day, Gloria Guevara, president & CEO of the World Travel & Tourism Council (WTTC) will deliver the opening address, followed by a panel discussion and debate among delegates. Topical issues for debate will include over-tourism, the creation of innovation and knowledge hubs, security and climate change.

The theme ‘Legacy of Positive Policy Making’ is closely allied to the IMEX Talking Point for 2018 which is ‘legacy’, and political legacy is one of the five ‘lenses’ through which the Talking Point is being explored.

Carina Bauer, CEO of the IMEX Group commented: “Since the first Politicians Forum in 2003, IMEX has helped to initiate engagement between the political world and the meetings industry. The aim is to foster genuine understanding and appreciation of how our two worlds can work together to drive economic growth and to educate policy makers on the potential that exists by engaging with their local meetings industry. That is our own political legacy and one which we are determined to grow further through the Policy Forum.”

More detail on the IMEX Policy Forum, visit the website.

IMEX in Frankfurt takes place 15-17 May 2018.