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Hilton Birmingham Metropole announces new general manager

Hilton Birmingham Metropole has announced the appointment of Nicola Underhill as its new general manager as it prepares to unveil its multi-million-pound refurbishment.

The renovation, which is due to complete in January 2022, will transform every element of the hotel. This will include contemporary bedrooms, refurbished conference spaces and three new restaurants and bars.

Underhill is set to bring her experience and customer-focused approach to the hotel, having joined from her position as general manager of Hilton St George’s Park Hotel.

Previous to Hilton St George’s Park, Underhill spent time at Hilton Garden Inn Birmingham and Macdonald Hotels and Resorts’ Craxton Wood property, where she was a finalist in the 2011 Women in Business Awards. More recently, Underhill was included in the Women to Watch in Hospitality, Travel & Leisure Index 2019, which aims to highlight talent in the industry while also inspiring women to pursue a career in the sector and reach senior roles.

During the same year, she was selected to become the new leader of the EMEA Board of Future Generations Project, as well as assuming the internal joint role of leader of the 2019 Director of Operations Development Programme for Hilton UK&I.

Underhill said: “I am absolutely delighted and feel honoured to have been brought on board during such a significant time for this landmark hotel. Having followed Hilton Birmingham Metropole’s journey closely throughout my career, I am thrilled to now make my own impact within the property and on its legacy within the events industry. The reputation of this hotel is intrinsically linked to the people, and I’m looking forward to leading our highly experienced team to realise our ambitious plans and to expand on our already strong foundations.”

She added: “We know this project means so much, to both our team members and our guests. Throughout every step of the process, we have intentionally thought about the design and layout of our new spaces to enhance the guest experience, including advanced technology such as Digital Key. We can’t wait to welcome even more guests back through our doors to enjoy the innovative changes that we have made.”