GPJ announces investment in European operations and personnel
Event and experience marketing agency George P. Johnson (GPJ) has acquired a minority stake in creative video agency NOMOBO.
The two businesses have been collaborating for five years or projects for clients including: Salesforce, Dodge, Nissan, IBM, Workday and Rodan + Fields.
Robert Buisman, CEO of NOMOBO, said: “As proud partners of GPJ, we take a like-minded future-focused approach to all that we do and are fully committed to giving our clients and consumers the best experience — in person, virtually, or hybrid.”
GPJ also announced the promotion of Caleb Bush to Executive Vice President of its European operations. The promotion represents the company’s renewed focus on Europe as a region, rather than on a country-by-country basis. Part of a global network, GPJ has European oﬃces in the UK, Norway, Germany, France and Belgium.
Chris Meyer, CEO of GPJ, said: “I could not be more bullish on the opportunities we have in Europe and am conﬁdent that Caleb’s guidance and hands-on support will assist us all in realizing our goals. Being forward thinking and predicting how to best serve our clients and consumers has always been our north star at GPJ, which is how we were able to pivot and seamlessly execute more than 700 digital events in 2020.
“We couldn’t be more delighted to expand Caleb’s role and deepen our partnership with NOMOBO to create beautifully engaging broadcast experiences that generate ROI.”