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Capita Travel and Events unites brands

Capita Travel and Events and NYS have consolidated to form a new brand, Agiito.

Agiito aims to be a UK specialist in managing travel, meetings and (virtual, hybrid and live) events, that can also work on a global scale.

James Parkhouse, CEO of Agiito, said: “We set out to create a business that changes the way we think, plan and book travel, meetings and events. Over the years our people, culture, products, services and propositions have evolved to represent far more than a traditional travel management company.

“The shared global experience of the pandemic has taught us the importance of adapting to the changing needs of our customers, partners and the industry, and has accelerated us towards our vision to be a business that connects people – whether in-person or virtually.”

Neal Poole, director of marketing at Agiito, said: “As we have evolved, our brands began to detract from our personality and culture of our people. We have created a new name, a new brand and a creative identity that envelops the heart of our business – our people.”