PCO insights: Berlin’s Sleeping Beauties, Episode 6
In this episode AXICA’s Mark Felstead interviews the MD of leading PCO K.I.T. Group, Merryn Scholz, on a range of topical issues, including how medical associations are being affected by the situation around Covid-19. She discusses navigating the process of finding new dates for their events in the coming years and also how they are fitting in re-bookings of cancelled conferences into the calendar. For some the knock-on effects go right into 2024.
We hear how Scholz and her team have been extremely busy the last months trying to renegotiate with hotels and congress centres around the globe. Mark Felstead is given unique, behind-the-scenes insights into how challenging this has been for all concerned.
Scholz makes it clear that, when dealing with this very unusual situation, the sharing of best practice and knowledge among the global PCO community has been vital and is something that has definitely influenced the contracting of, and negotiations with, venues and destinations for years to come.
Scholz explains how K.I.T. Group had the foresight to equip its staff of 120 around the globe with the necessary hardware and software for working from home.
And, as head of one of Europe’s leading hotel bookers (more than 150,000 room nights a year), she shares her take on the complexities of event law, contracting and insurance – all important considerations for the future as businesses strive to avoid some of the challenges posed by any possible second wave of Covid.
Scholz clarifies some important differences between a PCO and a DMC and discusses the future facing larger events, hybrid and physical and whether big public events (such as the Fan Mile, organised by K.I.T. Group during the 2006 World Cup in Germany) might make a return, as well as the chances of this year’s cancelled European Cup making it into 2021!