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Make Events PIVOT strategy

Make Events changes strategy but not its vision

Cheshire-based brand experience agency, Make Events has launched a post-pandemic business strategy, which CEO Holly Moore, says is: “Not a temporary pivot, it’s a change in strategy without a change of vision.

“In a world that is ‘zoomed out’ and suffering with digital fatigue; we wanted to make sure we can create an energetic, content driven, fast-paced, visually exciting virtual experience partnered with digital and tangible pre and post event communications,” says Moore.

Pre-Covid-19, Make Events offered live events and experiences in addition to global venue finding. Now the company now provides virtual events via a fully customisable virtual events studio and in-house design team. Its design studio can also now support branding, graphic, print and a range of design needs.