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Events to play major role in Tourism Sector Deal as it advances to next stage 

The government has signalled its intention to agree a landmark Tourism Sector Deal for the UK tourism industry in a bid to attract more domestic and overseas visitors and help drive major economic growth.

The UK events sector, which is worth more than £42.3bn a year to the economy, is set to play a major role in the delivery of the plan, that will focus on boosting productivity by better utilisation of existing capacities, extending the season and attracting more business visitors and event attendees to all parts of the UK.